Twenty articles, written by the people who ran the businesses.
Plain English. Every figure sourced. Published two a week from launch, with the sandbox findings quarterly.
Articles from the GenWA team
Guard
Leapfrog your own roadmap: what APIs teach about MCP
How open connections let large businesses grow faster than their trajectory allows, and how to do it with control.
Analyse
Model maxing: why your AI bill grows faster than its value
Using the biggest AI model for every task feels safe. Why it happens, what it costs and where to start.
Guard
Harnesses: the controls that make AI safe to put to work
What a harness is, what it does, what happens without one, and why deploying it well is a skill of its own.
Advisory
Why AI returns stall, and how to set AI up properly
Many AI trials never show a return. A five-step frame and the measures that tell you if AI is paying its way.
The news, read for a UK board.
Amodei, Altman, Hassabis and Musk called for a slower AI frontier this week. What it means for a UK business that already runs on AI, and what to do before the next model lands.
ReadWhite paperThe AI Control GapWhy policy without enforcement fails, and what a control layer looks like for a UK mid-market business.
DownloadWhite paperThe Hidden Cost of AIToken consumption, premium-by-default, unused seats and duplicate tools: the evidence, and the arithmetic of getting it back.
DownloadThe AI Control Playbook
Twenty-five pages: what is happening in UK businesses, the six problems and what to do about each this week, the five moves (analyse, guard, evidence, automate, grow), the register, the board report, the 90-day plan and the seven-question self-check. Free, no follow-up unless you ask for it.